top of page

This is me

I'm Rashel Hariri, a Fractional CMO and Marketing Consultant. I work with tech founders and teams in the pre-seed, seed, and series A stages of business across the globe to build their brand positioning and narrative, go-to-market strategies, and kickstart their marketing engine. 

My clients are located across North America, Europe, and the Middle East in SaaS, Ecommere, Shipping and Fulfillment, and Fintech. 

I've spent over 13 years helping global organizations build and scale their marketing teams. I've created and led marketing campaigns and strategies from ideation to execution, and I am offering my expertise in marketing and operations to tech entrepreneurs. 


I've helped brands double their digital footprint, build community, and establish marketing engines that drive acquisition. And now, my mission is to consult and advise technology startups and help them build and grow from the seed stage to Series A and beyond!

Feel free to reach out - let's chat


Digital Marketing  GTM Strategy 
Campaign Management 

 Branding   Social Media

Coaching    Marketing Operations  

Content Marketing  Public Speaking 

Organizational Management 

I advise startups and scale-ups on how to manage and market their brands, build their marketing teams, and set objective-driven strategies.

I've created impactful programs for businesses across the globe in Tech, Ecommerce, Shipping, Marketing Automation, and more!

White Float Logo.png
tangerine logo.png


"Rashel is a rare commodity in the marketing world - she combines a true grit for success with an intelligence and understanding of the marketing sector far beyond her peers. Rashel is agile, thoughtful, positive, energetic and results focused. I would have no hesitation in working with Rashel again. A true leader in the space."

Karen Baker, Founder and CEO, ShipperHQ

"Rashel was one of our earliest advisors at Float and really helped us clarify and execute some of our earliest marketing efforts prior to hiring a marketing leader. She is a solid communicator and very easy to work with. She effectively manages 'big picture' vs. tactical execution and isn't afraid to be candid when she needs more clarity. She was especially strong with content and social media. Would definitely recommend considering her as a partner"

Rob Khazzam, Co-Founder and CEO, Float

bottom of page